Your superhero story.
Ok, so maybe not quite the “origins” story of a superhero, but your brand origins story is every bit as interesting and compelling for your audience. Brand storytelling is a very powerful tool in your kit.
Sure we all love a good story here in Ireland and hearing about why others have set up in business is always interesting! What were the motivations? Did you have a “eureka” moment one early morning? Or did you spot a gap in the market that could conceivably be turned into a business. Maybe it was like my own story, where I simply wanted to provide solutions and support clients doing what I love.
Whatever your story – we want to hear it! And not just the origins either, your milestones, your achievements, your challenges and of course, your ambitions for the future – it’s all good stuff.
And don’t worry about the “happily ever after”….it’s on the way
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